Publication: Gamification: Using Game Design Elements in Non-Gaming Contexts

“Gamification” is an informal umbrella term for the use of video game elements in non-gaming systems to improve user experience (UX) and user engagement. The recent introduction of 'gamified' applications to large audiences promises new additions to the existing rich and diverse research on the heuristics, design patterns and dynamics of games and game-based information systems and the positive UX they provide. However, what is lacking for a next step forward is the integration of said existing diverse research endeavors. Therefore, this one-day workshop brings together researchers and practitioners to develop a shared understanding of existing approaches and findings around the gamification of information systems, and identify key synergies, opportunities, and questions for future research.

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Participants

Sebastian Deterding Dan Dixon
Lennart Nacke
University of Ontario Institute of Technology, University of Saskatchewan
Kenton O'Hara
Miguel Sicart

Projects

Gaming for Fitness
Approximately one in two adults in industrialized countries are physically inactive. This lifestyle contributes to dramatically increasing rates of obesity.

Citation

Deterding, S., Dixon, D., Nacke, L.E., O'Hara, K., Sicart, M. 2011. Gamification: Using Game Design Elements in Non-Gaming Contexts. In Proceedings of the 2011 Annual Conference Extended Abstracts on Human Factors in Computing Systems (CHI EA'11), Vancouver, BC, Canada. 2425-2428. Workshop, more information at: http://gamification-research.org/chi2011/. DOI=10.1145/1979482.1979575.

BibTeX

@inproceedings {198-Gamification,
author= {Sebastian Deterding and Dan Dixon and Lennart Nacke and Kenton O'Hara and Miguel Sicart},
title= {Gamification: Using Game Design Elements in Non-Gaming Contexts},
booktitle= {Proceedings of the 2011 Annual Conference Extended Abstracts on Human Factors in Computing Systems (CHI EA'11)},
year= {2011},
address= {Vancouver, BC, Canada},
pages= {2425-2428},
note= {Workshop, more information at: http://gamification-research.org/chi2011/}
}