Publication: Gamification of Survey Research: Empirical Results from Gamifying a Conjoint Experiment.

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Participants

B. Brownell Jared Cechanowicz
Carl Gutwin
University of Saskatchewan

Citation

Brownell, B., Cechanowicz, J., Gutwin, C. 2014. Gamification of Survey Research: Empirical Results from Gamifying a Conjoint Experiment.. In Gamification in Education and Business, Chapter 29. 569-591. DOI=10.1007/978-3-319-10208-5_29.

BibTeX

@inbook {424-gamification-of-survey,
author= {B. Brownell and Jared Cechanowicz and Carl Gutwin},
title= {Gamification of Survey Research: Empirical Results from Gamifying a Conjoint Experiment.},
booktitle= {Gamification in Education and Business},
year= {2014},
pages= {569-591},
chapter= {29}
}